ServDes.

The first Nordic Conference on Service Design and Service Innovation was held in Oslo, November 24-26 2009. The peer-reviewed academic papers from it can be found below. For more information, please visit aho.no/ServiceDesign09.

Plenary papers:

Participative, Co-operative, Emancipatory: From participatory design to service design
Stefan Holmlid, Linköping University

Warts-and-all: The real practice of service design.
Yoko Akama, RMIT University

Beyond the Experience. In search of an operative paradigm for the industrialisation of services
Nicola Morelli. Aalborg University.

Bridging the gap between brand strategy and customer experience. The target experience tool
Simon Clatworthy. Oslo School of Architecture and Design, AHO.

Parallel session 1a: Service Design Thinking, Service Design Leadership and Service Design Management

Exploring Overlaps and Differences in Service Dominant Logic and Design Thinking
Katarina Wetter Edman. University of Gothenburg

Service Design Leadership
Judith Gloppen. Oslo School of Architecture and Design

Managing Stakeholder Involvement in Service Design: Insights from British service designers
Qin Han. University of Dundee

Parallel session 1b: Prototyping and conceptualising services.

Exemplars in Service Design
Johan Blomkvist and Stefan Holmlid. Linköping University

Someone Else’s Shoes – Using Role-Playing Games in User-Centered Service Design
Peter Kaario, Kirsikka Vaajakallio (TaiK); Vilma Lehtinen, Vesa Kantola, Kai Kuikkaniemi (HIIT).

Conceptualising services – developing service concepts through AT-ONE
Christian Tollestrup. University of Aalborg

Parallel session 2a: Visualisation during the Service Design process

Communicating through Visualizations: Service Designers on Visualizing User Research
Fabian Segelström. Linköping University

Visualtiles – Communication tools for (service) design
Chiara Diana, Elena Pacenti, Roberta Tassi. Domus Academy

Exploring Service Blueprints for Multiple Actors: A Case Study of Car Parking Services
Thomas Wreiner, Ingrid Mårtensson, Olof Arnell, Natalia Gonzalez, Stefan Holmlid, Fabian Segelström. Linköping University

Parallel session 2b: Social Engagement and Co-Creation

Co-Designing Sustainable Solutions – Combining Service Design and Change Laboratory
Juha Kronkvist. UIAH.

‘Love Lewisham’, improving stakeholder satisfaction in local government service: A case study of strategic public sector service innovation
Alison Prendiville. University of the Arts, London.

Clinicians as Service Designers? Reflections on current transformation in the UK health services
Valerie Carr, Daniela Sangiorgi, Monika Büscher, Rachel Cooper, Sabine Junginger. Lancaster University.

Poster presentations

Informal service offer: Peddling
Dilek Akbulut, Gazi University