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ServDes
Conference
Blog

ServDes.2020: Tensions / Paradoxes / Plurality

 

ServDes2020 B+W

RMIT University, Melbourne, Australia
Conference dates: 6-9th July 2020

As the field of service design matures, questions of the impact of its practices, including a robust evaluation of its methodological gaps, potentials, limitations and claims, become necessary. Being held for the first time outside Europe and in the Asia-Pacific, ServDes.2020 invites you to focus on the three key conference themes – tensions, paradoxes and plurality. We invite you to reflect on the tensions and paradoxes of undertaking service design in contexts of plurality—cultural, economic, historical and environmental—in ways that privilege difference and diversity.

In an increasingly globalised world, the Asia-Pacific region offers a stage for negotiating systems and service complexity. This is a region where ‘design’ is positioned as a key driver for improving the living standards of many, and where its human and environmental capital is pivotal to economies all around the world. It is also a region of paradox and tension—of massive divisions of wealth; of both developed and emerging economies; where climate change is already displacing its peoples; where ancient cultural practices sit alongside emerging ones; where the effects of old colonialisms are still lived; and, new globalised relations offer new opportunities and challenges.

The conference seeks to explore the tensions and paradoxes of negotiating traditional knowledges, cultural practices, and relational obligations in the rapidly changing global landscape. We ask how might service design adapt its approaches to attend to such diversity? What can be learnt from the diversity of local practices and know-how of the region? How might we engage respectfully with Indigenous knowledges? How do collectivist societies see ‘services’ or ‘design’ as means of addressing the pressing concerns of their communities, and does the spectre of the designed service act as a lever to shift old modalities into the new?

We invite participation from you – practitioners and researchers from the Asia-Pacific region and beyond – to share your insights and what you see as critical learnings for ‘service design’, ‘co-design’ or ‘social innovation’ in your areas of work by allowing plurality in these definitions.

Read more for here for further details

ServDes.2018

Local Scientific Committee
Conference Chair
Anna Meroni, Department of Design, Politecnico di Milano

Co-Chairs
Davide Fassi, Department of Design, Politecnico di Milano
Stefano Maffei, Department of Design, Politecnico di Milano
Margherita Pillan, Department of Design, Politecnico di Milano
Daniela Sangiorgi, Department of Design, Politecnico di Milano

Track Chairs
1. Learning and practicing
Alessandro Deserti, Department of Design, Politecnico di Milano
Anna Meroni, Department of Design, Politecnico di Milano
Bas Raijmakers, Design Academy Eindhoven and STBY, The Netherlands

2. Sharing and collaborating
Marta Corubolo, Department of Design, Politecnico di Milano
Daniela Selloni, Department of Design, Politecnico di Milano
Anna Seravalli, The School of Arts and Communication Malmö University, Sweden
3. Measuring and evaluating

Francesca Foglieni, Department of Design, Politecnico di Milano
Beatrice Villari, Department of Design, Politecnico di Milano
Froukje Sleeswijk Visser, TU Delft, The Netherlands

4. Governing and evidencing
Stefano Maffei, Department of Design, Politecnico di Milano
Marzia Mortati, Department of Design, Politecnico di Milano
Jesper Christiansen, Nesta, United Kingdom

5. Producing, distributing and organising
Venanzio Arquilla, Department of Design, Politecnico di Milano
Massimo Bianchini, Department of Design, Politecnico di Milano
Peter Gall Krogh, Department of Engineering-Design, Aarhus University, Denmark

6. Experiencing and shaping
Davide Fassi, Department of Design, Politecnico di Milano
Laura Galluzzo, Department of Design, Politecnico di Milano
Oliver Marlow, Studio TILT, United Kingdom

7. Community and relationship building
Margherita Pillan, Department of Design, Politecnico di Milano
Francesca Piredda, Department of Design, Politecnico di Milano
Lisbeth Frolunde, The Department of Communication and Arts, Roskilde University, Denmark

8. Envisioning and evolving
Daniela Sangiorgi, Department of Design, Politecnico di Milano
Francesco Zurlo, Department of Design, Politecnico di Milano
Lia Patrício, School of Engineering, Industrial Engineering and Management, Universidade do Porto, Portugal

Learn more about the tracks

Conference Management and Organization
Conference Manager
Beatrice Villari, Department of Design, Politecnico di Milano

Conference Manager Assistant
Ana María Ospina Medina, Department of Design, Politecnico di Milano

External Events Coodinator
Martina Rossi, Department of Design, Politecnico di Milano

Workshops
Workshops Chair
Marzia Mortati, Department of Design, Politecnico di Milano

PhD Special Seminar
PhD Special Seminar Management and Organization
Annalinda De Rosa, Department of Design, Politecnico di Milano
with Camilo Ayala Garcia, Department of Design, Politecnico di Milano
Stefano Parisi, Department of Design, Politecnico di Milano

Advisory Board 
Silvia Piardi, Head of the Department of Design, Politecnico di Milano
Luisa Collina, Dean of the Design School, Politecnico di Milano
Giuliano Simonelli, President of POLI.design, Politecnico di Milano
Matteo Ingaramo, General Director of POLI.design, Politecnico di Milano
Paola Bertola, Coordinator of the PhD in Design, Politecnico di Milano
Ezio Manzini, Honorary Professor of Design, Politecnico di Milano

Visual Communication Design
Andrea Manciaracina, Department of Design, Politecnico di Milano

Translations and English Editing
Rachel Anne Coad

Conference location

The conference address is: Milano, via Candiani 72 - 20158 - Milano - Italy
Screenshot 2016-02-10 17.17.32  

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Conference committee

Yoko Akama
RMIT University, Australia

Jeanette Blomberg
IBM, USA

Carla Cipolla
Universidade Federal do Rio de Janeiro, Brazil

Simon Clatworthy
School of Architecture and Design, Norway

Stefan Holmlid
Linköping University, Sweden

Yong Se Kim
Sungkyunkwan University, South Korea

Satu Miettinen
University of Lapland, Finland

Nicola Morelli
Aalborg University, Denmark

Janne-Valtteri Nisula
Laurea UAS, Finland

Lia Patricio
University of Porto, Portugal

Daniela Sangiorgi
Politecnico di Milano, Italy